Actors! Discover how to impress a casting director, an agent, a producer or director at your first meeting ... and avoid the #1 mistake most actors make under pressure. Almost everybody does this and it can cost you the very roles you want the most. How to harness the power of your subconscious to practically guarantee a successful audition.

TO: All Professional Actors

FROM: Bob Fraser

Do you ever feel overwhelmed before an audition? Butterflies? Nerves? Worse?

Are you unsure about what you should DO while you’re ‘in the room?’

Do you find that every time you‘re called in you’re having a difficult time keeping your stress level, tension, or emotions under control?

Have you ever wondered why so many talented, well-trained, passionate actors (with everything going for them) walk into audition after audition, with high hopes, only to end up walking out disappointed – enduring month after month of painful frustration – years of struggle ... and (in many cases) ultimately dealing with career failure?

The answers to these questions are pretty straight-forward: The most important reason actors have problems in the audition process is simply that most performing arts education focuses on developing your talent and performing skills (which is perfectly understandable) ... but when it comes to the vital, real-world show business skills you absolutely must have at every audition – traditional acting schools and acting programs often drop the ball.

Bottom Line? You absolutely need a myriad of sophisticated audition skills ... beyond the ability to act and read aloud – to have a real shot at professional success.

The fact is, even very successful actors have often spent close to a decade learning these ‘tricks of the trade.’



Having been a producer, director and show-runner in Hollywood for a few decades – I’ve judged literally thousands of actors’ auditions. And – having spent nearly 30 years earning my living as an actor – I’ve also been on ‘the hot spot’ myself hundreds of times.

My experience – on both sides of the audition table – has taught me this one critical fact: Your audition in the ‘big leagues’ is never simply a test of your acting ability.

At the professional level your audition must be a subtle combination of product demonstration, job interview, sales pitch, and – when it’s done just right – a powerful networking opportunity.

Here's what that means to you ...

Every actor – at every audition – has a golden opportunity to begin a satisfying, profitable and long-term business relationship with every casting director, director, or producer they meet.

But ... because actors are usually focused intently on their choices and their performance – they often miss the chance to make that crucial career-making connnection with the ‘buyers.’ This is tragic - because the ‘buyers’ are the only people who can help you build your career.

Expecting your acting skills or talent to bring you professional success has been proven (over and over again) to be a tactic that doesn‘t work. You know the reality: How many talented, trained, dedicated, good actors do you know who go for years without booking enough work to earn a living?

Let's face it – so many deserving actors suffer through long stretches of unemployment – that the phrases 'struggling actor' and ‘starving actor’ are clichés.

Here is the truth: Actors who are having career problems, are struggling and suffering because they are focusing on their acting skills – while ignoring their golden opportunity to really sell their services to the people who make casting decisions.

Too many actors think auditions are won or lost. And, using that mindset, they keep concentrating on their acting skills – and ignoring the 'business-like traits' the those of us on the other side of the table actually want.

These facts are the main reason I spent close to a year building a training program that focuses on the business related skills you must have – in order to make forward progress in your acting career.

Nail It! - The Professional Audition Course – is the second in my trilogy of career training programs ... designed exclusively for professional performers (and those who are ready to turn ‘pro’).

In the more than 330 pages of this course, you will discover dozens of subtle rapport building skills, story telling insights character defining methods, marketing tactics, dynamic sales strategies and the kind of awareness that can transform your auditions from nerve wracking, single outcome trials by fire – into career building opportunities ... every time.

You’ll be getting cutting edge information, delivered in an easy to digest way – so you'll know precisely how to build these all-important relationships with the buyers at every audition ... whether you book it or not.


Once you've installed these proven procedures, effective methods and tactics, you can eliminate the guesswork – and finally open the floodgates of success.


Nail It! is not a course about acting – I'm not really qualified to talk about acting as a craft. (If you'd like to know more about my career and background, please click the About Bob link at the bottom of the page.)

However, I have spent decades on the other side of the desk, as a producer, writer and director – in television, film and theatre and I've assessed 1000’s of auditions. And over the years I’ve had the pleasure of hiring hundreds and hundreds of actors ... many of them for their first big jobs. (Here are a few you might recognize; Jerry Seinfeld, Damon Wayons, Teri Hatcher, Ted Danson, Keenen Ivory Wayans – and quite a few more.)

Unfortunately I’ve also had to watch some very talented and dedicated actors who never even got as far as a 'call-back' ... because they had usually had no idea what we wanted – when they came in to audition for us

That's why I wrote this comprehensive course about how to ‘ace’ the professional audition

This study-at-home program is focused on the business of 'the audition process' and how to use every audition to get known, remembered, and respected ... and put the skills in place that lead you to booking work consistently.

As you go through my course – day by day – you'll be consistently building dozens of vital new skills and capabilities ... capabilities that separate the successful professional actor from the frustrated, disappointed, 'struggling actor.'

With my 'virtual mentoring' you'll have access to the most unique, practical, PRIVATE method of learning these 'must-have' skills ... at your own pace – in your own home – step-by-step.

Here’s just a glimpse of some of the information I’ll be sharing with you ...

Prepare, practice, and deliver your 'story.' A technique makes you unforgettable to directors, producers, and casting folks. This is a core skill in show business and you can master it in a matter of weeks.

Learn to 'speak the language' of the 'buyers' and build increasing career credibility every time you meet a casting director, agent, director, producer in any sort of situation – meeting, lunch, party or audition

'Brand' yourself in a way that's aligned with your REAL goals. Once you have a clear idea of your actual value to the industry, you can put yourself 'on the map' very quickly.

Master cold reading. Practice this easy-to-learn method and improve your cold reading skills so you'll never have to worry about this element of your auditions again.

Create an 'instant' rapport with other professionals in the industry - with two easy words. This skill is the 'secret weapon' of stars – and you can own it ... with just a little practice.

Begin using the audition process to constantly promote your career advancement. This business skill is easy to understand – and it'll become part of your audition arsenal forever.

Eliminate nerves totally. That 'butterflies in the stomach' reaction can cost you auditions. But they'll be history – using a simple technique you’ll ‘get’ in a matter of minutes.

Deliver spellbinding audition pieces that move the buyers through a compelling journey – building to an emotional high ... that makes hiring you for their project a 'no brainer.'

Discover the proven methods that can build your self-confidence and poise to amazing levels. Just ten minutes a day can improve your connection with other 'pros' – in weeks.

Naturally, I think the program works ... but take a moment to read just a few of the 100’s of comments we’ve gotten from actors who’ve used Nail It! themselves...

They call it show business because it is a business.

Actors who depend solely on their 'acting chops' – and remain in the dark about these business related skills – are actors who suffer through a lot of career disappointment. Even when you deliver a 'killer' audition – if you are not showing the ‘buyers’ these critical business attitudes and behaviors (the key traits that the buyers are looking for), you're probably not going to be given many second chances.

Bottom line? These business related skills can have a huge impact on your results.

Because no matter how you feel ... or what you think of the process ... the eye-opening truth is this: From the buyers' perspective, acting ability is almost never the deciding factor.

Which brings us to the second truth: Those of us who make the casting decisions just don't see your audition (or any actor’s) as 'win/lose' proposition. In fact, when you walk through the door – more often than not, we are HOPING that YOU are the 'right' actor.

Here's George Clooney on the subject ... "Actors ... all think that the people behind the desk are going to hate them. Every time you walk in, you're like, 'Oh God! Just don't hate me!' What actors don't understand is that everyone behind the desk is going, 'Please be the answer to my problem! Please be the right guy.'"

I’m absolutely positive that Clooney's success as an actor is because of his clear understanding of how we feel on the other side of the casting table.

Now you can uncover dozens of these critical show business skills in the comfort of your own home, at your own pace ... by investing an hour a day, you can improve your audition routine in a few weeks and start enjoying these benefits ...


The huge difference between auditions for stage and on-camera. The ‘secret’ that'll make your all auditions sparkle – training that's crucial to your success.

How to prepare for ‘office acting’ – the simple tactic that keeps casting directors on the edge of their seats. Easy to prepare – and you can rehearse it in private.

How to take a ‘killer meeting.’ The conversational gambit that lets you to control the meeting ... and never feel like you're on the hot seat again.

Get ‘inside the heads’ of casting directors, producers and directors. Start delivering what they really want – generate amazing ‘buzz’ ... and get booked more often.

You'll discover how to identify the ‘perfect market’ for your unique skills. It's much easier to sell yourself - when you know who's buying what ... and why.

How to deal with ‘on-camera’ auditions – what to say and how to say it – where to look – and how to deliver the attitude that works on camera ... for you.

Explosive secrets of influence that will cause others to think of you as a total pro ... almost as if they were ‘hypnotized.’

How your subconscious may slowing down your acting career. How to take over your ‘thinking’ and ‘instruct’ your subconscious to help you ‘make it!’

Struggling is not normal. How to break an addiction to ‘negative results.’ Once you ‘get it’ – your career will improve dramatically.


Still, I've only covered a small percentage of all the information, tools, techniques, and practical advice you'll find in Nail It!

Best of all, you’ll be getting trustworthy information from a well-known and respected show biz pro – endless motivation – and scores of proven ways to improve your skills.

These methods and approach have proven to be effective training that gets tangible results. Get a handle on the ‘psychology’ of the audition process and own complete control over the practical matters of building, rehearsing, and delivering your own ‘professional audition.’

I‘m sure you’ll find that Nail It! is the most comprehensive and effective training in the ‘hidden business elements’ of the audition process.

Join the thousands of actors who are thrilled with the results they’ve been getting from my study-at-home' computer-based training. Actors like these ...

Well ... there’s absolutely no way I can guarantee your results. After all, I don't know you and I have no idea how hard you're willing to work at your career – or even how serious you are about improving your results.

But my busness philosophy is entirely summed up in this next sentence ...

A Valuable Education – Or Your Money Back.

Nail It! (and all of my acting career programs) comes with my unique-in-the-industry, Satisfaction Guarantee. If you are at all unhappy with your progress after putting these methods to work – simply let me know that you’ve given it a fair chance and I’ll immediately send you a no-hassle refund.

To prove how serious I am about my committment to your results and providing you with a useful guarantee ... I’ll give you up to ONE YEAR to make your decision.

Here's my guarantee (the fine print):

Make a decision today and get your hands on dozens of tactics, strategies and methods that have been proven to work in the real world of professional show business.

So, instead of ‘blowing’ audition after audition – hoping for better results ... isn't it worth a fairly small investment to make sure that you're always prepared, always confident, and most of all – always professional?

A decision today, to take control of your audition process, can save you from years and years of needless suffering.

Don’t wait ...

If your career isn't fulfilling your dreams, it should be ... and more importantly – it can be.

I‘ll show you (precisely) how to dramatically improve the results you are getting from your acting career. Most actors will pay a fortune in time and money (not to mention the unemployment), learning what I reveal in this course.

These are powerful, yet simple-to-use techniques ... that you can master in a matter of hours, as I walk you through the steps you must take and explain each one as we go along – so you can start getting electrifying results with these ‘work-smart-not-hard’ procedures.

And remember, if you don’t get the kind of results that you’re looking for, I’ll give you back every penny you’ve invested – no questions asked.

Look, being successful is a skill. It's a skill you can learn. Achieving your goals and dreams is really a matter of focusing and doing. I know that you instinctively know this already, but I'm going to take one more moment of your time to drive this point home ...

Do you think your talent will get you to the red carpet?

Take a cold hard look at reality. Many very talented actors are teaching school and waiting tables. Many ‘talent challenged’ actors are constantly employed and taking home the ‘big bucks.’ (Don't get me wrong, there are many very talented actors scoring major money, as well.)

The question is: Which group do you want to belong to?

If your goals include making a nice living with your talents - then this course is for you.

If you’re ready to make a decision today, I’d like to give you this second helpful career course, The Act Of Creation, as a bonus (it will be automatically added to your download).

I am often amazed at the number of actors who believe that they are not ‘creative’ – outside of their performing interests. In my opinion, this belief is one of the main reasons that many actors are struggling with their careers.


The reality is that your innate creativity is the answer to most of your ‘problems’ – and you can use creativity in ways that are frequently overlooked, to improve you acting career.


As you read this course, it is my hope that you will begin to ‘open up’ to the possibility that your creative nature is actually the answer to many of the ‘issues’ you’re dealing with – as you pursue your career.


Naturally, the goal is to build a great plan of action – and the more creativity you apply to the task, the quicker you’ll find solutions. Use this course, along with Nail It!, to get in the driver’s seat of your career ... and guide it to the red carpet.

So, we've come to the point where your main question is probably … how much?

The truth is that the information in this course can change your career dramatically and possibly increase your yearly income by a factor of three or four. With that in mind, Nail It! could be worth hundreds or thousands of dollars to you ...

But I have no interest in taking advantage of any actor, by charging anything like that.

Make no mistake, I want to get paid for the work that went into this course ... but since my cost of doing business is fairly small (thanks to using the internet to bring this resource to you), I'm thrilled to be able to offer you this amazing education for about the cost of a nice dinner for two ... or a couple of nights at the movies.

You can download Nail It! (and the bonus) right now for just $79.95 $59.95

So what's it going to be ... another dinner out ... going to two more movies or being in the movies ... or your own successful acting career? An acting career that actually pays the bills?

Before you make your decision, let me remind you that this course was put together for smart, dedicated, hard-working actors who are willing to learn … and more than willing to improve their career.

If that's a good description of you and your attitude about success, then Nail It! is a course of study that can make your career the success story you've always dreamed it could be.

P.S. Take it from me, I've seen thousands of auditions and actually cast 100's and 100's of actors – the skill-sets revealed in this program are critical to your success. Don't put off this decision. As I'm sure you know, procrastination is the main cause of poor results.

P.S.S. The $79.95 $59.95 you invest in Nail It! – has the potential to super-charge your auditions, your results, and your career. So, isn't it worth a try?

P.S.S.S. Keep in mind that all of my computer-based acting career programs are backed by my unique-in-the-industry One Year 100% Satisfaction Guarantee ... so that this is really a no-risk investment in your acting career.

By the way, I know the online world can be a bit impersonal - so, if you ever have any questions or concerns ... or just need some reassurance that I'm a real person – please don't hesitate to send me an email, using the ‘CONTACT’ link below. I promise I'll answer you personally.

Finally, thank you for taking the time to check out Nail It!. I know you'll start multiplying your call-backs once you begin the process of delivering your own ‘professional audition.’

ORDER | ABOUT BOB | POLICIES & TERMS | CONTACT

DISCLAIMER & NOTICE This acting career program is meant for educational purposes only. Every effort has been made to represent this product accurately, however Bob Fraser, Bob Fraser Productions,and Stage Door Media makes no warrantee that all the information provided in Nail It! will be suitable, useful or applicable for all users. Any earnings or results discussed are not the norm and should not be construed to be typical.

The accomplishment of a professional acting career is not an easy task. Your results are a function of your actions. The author is not a lawyer, tax accountant or business advisor, so your decisions about those kinds of matters should be based on advice from a professional in those fields. Any error of fact, misspellings, or other errata are strictly unintentional.

Copyright © 2005 - 2010 Bob Fraser All Rights Reserved. No part of this site may be copied, transferred or reproduced by any means whatsoever without specific written permission of the copyright holder.

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